1.
Fill in the blank: _____ is the buying and selling of goods and services online.
2.
What is the practice of reaching consumers online through digital channels with the aim of turning them into customers?
3.
With digital marketing, you can provide customers personalized communication directly through channels such as email and social media. Which advantage of digital marketing does this represent?
4.
Which of the following statements regarding working in a marketing career is generally true?
5.
Which of the following best describes the skill of storytelling as a digital marketer or e-commerce analyst?
6.
Fill in the blank: A _____ contains your samples of past work and demonstrates relevant work experience.
7.
Which of the following roles is when you work for a single company to market and sell their products?
8.
Fill in the blank: _____ role is when you partner with companies to fill their digital marketing and advertising needs.
9.
Which of the following are typically associate-level roles in digital marketing? Select all that apply.
10.
Which of the following are typically job responsibilities for an e-commerce analyst? Select all that apply.
